Corporate gift matching can be an extremely valuable fundraising tactic for nonprofits. There is ample opportunity for your organization to increase revenue by identifying match-eligible donations and driving those matches…..
I began my career as a fundraiser at a large nonprofit. I loved that prospective donors were familiar with the work of my organization long before I ever had a…..
When done right, a nonprofit infographic can be a highly effective way to introduce people to a topic. When done wrong, however, infographics can obscure information, which can be damaging…..
Do you ever get those ‘aha’ moments? You know, those all-too-rare times when everything just seems to click. There is this moment of clarity where all you can see is…..
Last week I attended one of my favourite conferences/events, The Art of Marketing, and was able to hear Dr. Robert Cialdini present on social influence (among other great speakers – more to…..
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