Your Donors Don’t Care About You…

They care about who you help. Slight but big difference. And they care about themselves. Something you can’t ignore. Donors don’t care about you (the organization, the brand, the institution)…..

The Third Circle And How To Reach It

“How can we reach more people” That question is one of the fundamental problems almost all charities face and a fundamental problem my business is attempting to solve using digital……