2014 has been an interesting year. There was the ALS Ice Bucket Challenge explosion, continued focus on Millennials and increased blurring of lines between for-profit, non-profit, social venture, B-corps and so on.
Personally it was a challenging and up and down year and I’m really looking forward to 2015. Before we get there, here’s the 5 top posts of 2014 on re: charity.
I discuss 4 things we can all learn from through a charity: water email I received after giving/fundraising for them.
What metrics we choose to monitor and dictate success have huge implications for how we go about fundraising and marketing. I suggest 5 that you should have cared more about in 2014 (you should probably still care about them in 2015 too).
I’m so thankful that you are reading my blog right now and I know I benefit from reading multiple blogs as I’m able. I suggest 12 blogs (not all fundraising) that you could follow in 2014.
Why do donors do what they do? That should be a question fundraisers and marketers pursue the answer to religiously. And that’s what this post sheds some light on based on some scientific studies.
Working in the digital space, I’m in a lot of conversations on websites. Some are good. Some are bad. Some are terrible. Regardless of your own opinion, I provide 5 things you should think about for your own website.
Looking forward to learning and sharing more in 2015!