Estimated reading time: 3 minutes

Stewardship Stories: 4 Things You Have to Do

There are a lot of uses for stories in philanthropy programs. We can use stories as a part of fundraising asks. We can use stories in donor communications, as well…..

Estimated reading time: 6 minutes

Storytelling Science and The Pixar Framework

I am not a master storyteller. Or an expert. Or, as my wife says, not even that good. But in my career in marketing and fundraising, I’ve sure learnt about…..

Estimated reading time: 7 minutes

Marketing for good: 7 ways to tell empowering stories

We are storytellers. As non-profit marketing and communications professionals, we tell stories that matter and strive to create positive change. We also know that high-impact stories carry much more weight…..